About the Job
• Analyze and interpret data to identify patterns and solutions, including surveys and focus group transcripts.
• Compile data related to competitors’ products, pricing, sales, and marketing or distribution methodology.
• Forecast and track industry marketing and sales trends based on collected data.
• Research competitors and measure the success of their strategies.
• Researching to determine the probability of a product’s or service’s success.
• Use statistical software to compile, evaluate, and manage consumer data.
• Summarize and analyze data, making recommendations related to research findings.
• Deliver reports and presentations of findings to the Market Research Lead and other team members.
• Collaborate with other departments, including sales, pre-sales, and operations, to ensure alignment of
research efforts with business objective.
• Provide support in identifying potential new products or markets through research.
• Report findings complete with graphs illustrating data and written text explaining complex findings
About You
• Bachelor’s degree in Marketing , Business Management Statistics or a related field.
• Minimum of Two year of relevant experience in market research or similar role
• Proficiency in using statistical and market research tools and software, including CRM and analytic platform
• Experience working on research projects and collaborating with cross-functional teams
• Excellent oral and written communication skills, including strong interpersonal skills.
• Strong analytical and problem-solving skills, with the ability to make data-driven decision.
• Creative thinker with the ability to develop innovative research strategies.
• Strong organizational and project management skills, with the ability to manage multiple initiatives simultaneously.
Required Skills
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Research and Data analysis
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Market research
Desired Skills
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Creativity
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Communication
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Quantitative and Qualitative research
